McDonald's McDonaldland Mayor McCheese collectible figure by Huckleberry Toys

Mayor McCheese was one of the iconic McDonaldland characters introduced by McDonald's in the 1970s as part of their marketing campaign targeting children. The character, a hamburger-headed mayor, became a beloved mascot alongside Ronald McDonald, Grimace, and the Hamburglar. This particular figure was produced in 2008 by Huckleberry Toys as part of a nostalgic collectible series celebrating the classic McDonaldland characters. These figures appealed to both vintage toy collectors and McDonald's memorabilia enthusiasts who grew up with these characters during the golden age of fast-food marketing. The 2008 release was relatively limited, making sealed examples increasingly sought after by collectors of fast-food memorabilia, vintage advertising collectibles, and those nostalgic for 1970s-1980s pop culture. The McDonaldland character line represents an important piece of American advertising history and corporate mascot evolution.